Learning Outcomes

Goal #1 Students will describe and analyze genres of professional writing by the following:

  • Using various rhetorical tools to identify genres of writing, looking at factors that include purpose, audience, medium, style, and other relevant characteristics
  • Exploring the various social and professional contexts and constraints that shape professional communication environments
  • Interpreting and explaining the ethical decisions of rhetorical choices

Goal #2 Students will compose in discipline-specific modes of writing to do the following:

  • Demonstrate their understanding of professional writing genres by composing short documents and presentations in response to various cases
  • Produce long-form written documents that respond to a particular need and are thoroughly revised and edited
  • Master particular programs (InDesign, Photoshop, etc.) and/or particular skills (copy editing)

Public and Professional Writing (Certificate)

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