Learning Outcomes

Program Goals and Student Learning Outcomes

Goal #1 Students will demonstrate the ability to think critically and analytically about media and communication from cultural, technological, and economic perspectives.

  • Students will evaluate media history from cultural,  technological, and economic perspectives.
  • Students will apply research (quantitative/qualitative/legal) to develop skills of critical thinking and analysis in order to solve industry or academic-oriented problems.
  • Students will analyze the cultural significance of media tests as they relate to issues of race, class, global cultures, and/or gender.

Goal #2 Students will have strong verbal and presentation skills.

  • Students will demonstrate the ability to prepare and present an oral presentation or performance in a way that displays an understanding of their audience and confidence in their delivery.

Goal #3 Students will have strong skills in writing.

  • Students will write grammatically correct and in the appropriate professional manner with a specific purpose for an intended audience.

Goal #4 Students will demonstrate skills in visual production and communication technologies.

  • Students will develop an understanding of the formal (aesthetic) aspects of design and visual communication.
  • Students will demonstrate cross-platform (web, mobile, broadcast, print) storytelling skills.

Media and Communication


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