Minor
Marketing Minor
The minor in marketing requires 18 credit hours of coursework:
MKTG 221 | Marketing Principles | |
Choose five: | MKTG 324 Marketing Research | |
MKTG 325 Integrated Marketing Promotion and Communication Management | ||
MKTG 327 Buyer Behavior | ||
MKTG 344 Personal Selling | ||
MKTG 410 Supply Chain Systems | ||
MKTG 414 International Marketing | ||
MKTG 415 Internet Marketing | ||
MKTG 418 Marketing Channels and Strategic Partnerships | ||
MKTG 426 Marketing Strategy | ||
MKTG 486 Special Topics in Marketing | ||
MKTG 491 Internship in Marketing | ||
OPTION: You may include either one of the following in place of a marketing elective: COMM 270 or COMM 367 | ||
Total | (18) |
Management and human resources management majors may not declare a minor in marketing.
Note: A grade point average of 2.00 is required for all courses taken in residence that may be applied to the minor.