Minor

Minor in Marketing

A grade point average of 2.00 is required for all courses taken in residence that may be applied to the minor.

Requirements

  • MKTG 221 – Marketing Principles (3)
  • Choose FIVE from the following:
    • MKTG 324 – Marketing Research (3)
    • MKTG 325 – Promotion Management (3)
    • MKTG 327 – Buyer Behavior (3)
    • MKTG 344 – Personal Selling (3)
    • MKTG 403 – Social Media Marketing (3)
    • MKTG 410 – Supply Chain Systems (3)
    • MKTG 414 – International Marketing (3)
    • MKTG 415 – Internet Marketing (3)
    • MKTG 418 – Marketing Channels and Strategic Partnerships (3)
    • MKTG 422 – International Sales (3)
    • MKTG 426 – Marketing Strategy (3)
    • MKTG 444 – Advanced Selling (3)
    • MKTG 486 – Special Topics in Marketing (3)
    • MKTG 491 – Internship in Marketing (3)
    • OPTION: In up to two cases, you may include any of the following in place of a marketing elective: COMM 267, COMM 270, COMM 281, COMM 346, COMM 349, COMM 363

Total: 18 credits

Note: Management and human resources management majors may not declare a minor in marketing. 

Marketing


For More Information

Admissions
(585) 385-8064
admissions@sjfc.edu